Eric Krause
Angestellt, Global Head of Marketing, League of Legends Group, Riot Games
Los Angeles, Vereinigte Staaten
Über mich
Seasoned and proven marketing leader passionate about building, transforming and inspiring teams to create impactful experiences for consumers. Passionate about Gaming, Entertainment, Technology, Football and Cars.
Werdegang
Berufserfahrung von Eric Krause
Bis heute 3 Jahre, seit Juli 2021
Global Head of Marketing, League of Legends Group
Riot Games
Leading the teams that create the magical out-of-game experiences for one of entertainments' biggest ecosystems in the world: League of Legends across PC and Mobile/Console (League of Legends: Wild Rift). Operating as a critical intersection between Marketing, Product, International, Esports and Entertainment, my role as senior leader is to collaborate with the company executive team to create an integrated, inspiring and clear north star for our ecosystem & franchise.
2 Jahre und 2 Monate, Mai 2019 - Juni 2021
Global Marketing Lead, League of Legends: Wild Rift
Riot Games
I am a senior leader operating at the intersection of our product, marketing, esports, international and commercial efforts globally, with oversight over the global out-of-game player experience covering brand management, product marketing, creative, growth and communication. In partnership with studio leadership I help shape our long term franchise vision, opportunities and strategies in order to unlock larger impact for players and the enterprise.
9 Monate, Sep. 2018 - Mai 2019
Marketing Lead, International & Partnerships
Riot Games
1 Jahr und 9 Monate, Jan. 2017 - Sep. 2018
Marketing Lead, Meta Game Systems
Riot Games
Leading a cross discipline team in charge of global communication, product marketing and brand management for the competitive, player behavior and social experiences of League of Legends.
2 Jahre und 9 Monate, Mai 2014 - Jan. 2017
Senior Manager, Digital Marketing
Nexon America
Acting as Head of Digital Marketing, built and led the company's social media, content & influencer marketing, CRM, paid media, partnerships and marketing analytics efforts for the western markets.
4 Monate, Jan. 2014 - Apr. 2014
Manager, Community
Nexon America
Leading the international community team across all current and future titles.
Leading various relevant business efforts: - Community Management - Online Marketing - Business Development - Event Management
Leading our worldwide Community, Online Marketing and Partnership efforts, including: • Building long-term strategies around player engagement • Leading a group of 10+ Territory/Community Representatives • Managed relationships with world-wide community projects and influencers • Responsible for establishment of partnership strategy, identifying opportunities and negotiation with 3rd parties, resulting in cost savings of >$100.000 • Reflecting the consumer voice internally leading to product changes
8 Monate, Juni 2010 - Jan. 2011
EA Community Manager Crysis
Electronic Arts / Station54
Zentraler Ansprechpartner der deutschen Crysis Community und Mittelsmann zwischen Fans und Entwicklern. Ausarbeitung von Konzepten, Ressource Planung und Controlling.
10 Monate, Apr. 2010 - Jan. 2011
EA Community Manager C&C
Electronic Arts / Station54
Zentraler Ansprechpartner der deutschen C&C Community und Mittelsmann zwischen Fans und Entwicklern. Ausarbeitung von Konzepten, Ressource Planung und Controlling.
2 Jahre und 6 Monate, Okt. 2007 - März 2010
Associate Community Manager
Station54 Community Management GmbH
Zuarbeitung für den Community Manager C&C, sowie Community Monitoring, Resource Plannung und Controlling für Electronic Arts.
3 Jahre und 3 Monate, Jan. 2007 - März 2010
Freier Redakteur
Station54 Community Management GmbH
Selbstständige Arbeit im redaktionellen Bereich Command & Conquer, Medal of Honor, Crysis und Battlefield
Ausbildung von Eric Krause
4 Jahre und 6 Monate, Okt. 2006 - März 2011
Computer Science
Otto-von-Guericke-Universität Magdeburg
Management, Software Quality Management, Logistics
Sprachen
Deutsch
Muttersprache
Englisch
Fließend