Martina Dvořáková
Angestellt, Lead Pricing Analyst, Finance (responsible for CRM, Marketing), GE Money Bank
Prague, Tschechische Republik
Werdegang
Berufserfahrung von Martina Dvořáková
Bis heute 15 Jahre und 6 Monate, seit Jan. 2009
Senior Solution Manager
Adastra
Generating new potential solutions for banking sphere (IT solutions and business consultancy), new deals development, delivery support, sources assurance and project coordination
Bis heute 15 Jahre und 6 Monate, seit Jan. 2009
Senior Solution Manager
Adastra
Generating new potential solutions for banking sphere (IT solutions and business consultancy), new deals development, delivery support, sources assurance and project coordination
Bis heute 17 Jahre und 5 Monate, seit Feb. 2007
Lead Pricing Analyst, Finance (responsible for CRM, Marketing)
GE Money Bank
- GE partners´ retention & acquisition program development – X-business synergy approach- customer segmentation based on customer centric approach development (1,5 mil CZK in 2008; 64 mil in 5Y)- retention strategy based on internal clients segmentation invented (reactive retention 14,4 mil CZK in 2008)- clients segmented price sensitivity testing - campaigns evaluation tool and process developed
1 Jahr und 1 Monat, Jan. 2006 - Jan. 2007
senior pricing analyst, Finance (responsible for SME, commercial banking)
GE Money Bank
- SME pricing strategy development - biggest deals price set up, exceptions approval, individual deal price argued with HQ , revised 10% of SME deals, increased CV by 4-6 MM CZK- price changes presented and defended on Pricing committees (SMT board) - price sensitivity test on longer term revolving deposit, 26,5MM CZK attracted- new products pricing scheme setting
1 Jahr und 7 Monate, Juni 2004 - Dez. 2005
project manager
GE Money Bank
- Project leader - External Credit Bureau for Sales Finance & Auto Business development - 10 people in core team - 25 people in broader team - External negotiation, internal implementation into scoring and processes, 5 IT systems involved - GE Quality Award in Q1 2005 : the best project launched in last quarter evaluation obtained (52 MM CZK in 3Y)
1 Jahr und 2 Monate, Apr. 2003 - Mai 2004
risk analyst
GE Money Multiservis
- portfolio quality reporting and analysis - new reporting system development and implementation (+ key factors for collection efficiency identification) - new reserve predicting model for leasing portfolio development and testing - Closed and loan product risk management - Point of sales and dealer management (new monitoring and management system development)
9 Monate, Juli 2002 - März 2003
credit risk analyst
Raiffaisen Bank
- corporate financial analysis delivery - recommendation providing - mitigate all types of risks up to 80 mil. facitity
2 Jahre und 1 Monat, Juni 2000 - Juni 2002
financial analyst
GE Capital Bank
- products profitability planning and monitoring - US GAAP financial results interpretation - Due Deligence financial model calculation - competitive price calculation and monitoring - marketing campaign profitability calculation
Ausbildung von Martina Dvořáková
1 Jahr und 9 Monate, Okt. 1998 - Juni 2000
Faculty of Economy and Administration
Masaryk University Brno
Financial Enterprise, Banking
2 Jahre und 9 Monate, Okt. 1995 - Juni 1998
Faculty of Management and Information Technology
University of Education, Hradec Králové
1) Financial Management ; 2) Tourist Trade Management
Sprachen
Englisch
Fließend
Tschechisch
Muttersprache
Deutsch
Grundlagen
Russisch
Grundlagen